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Sep, 21 2011

ENOC to extend presence in the Middle East

ENOC Retail Systems Holdings is planning to extend its presence in the Middle East via franchising.

ENOC to extend presence in the Middle East

ENOC Retail Systems Holdings is planning to extend its presence in the Middle East via franchising. The company is aspiring to establish its brands ZOOM, a convenience store brand and Pronto, a fresh food and gourmet coffee concept as retail leaders in their respective business segments. The company is also expecting to take the network of ZOOM convenience stores to 43 across Dubai Metro Stations. ENOC Retails is also considering expansion of its other brands Saquella Esspresso Club, an Italian cafe concept and Esspresse, an Italian fast food brand. The company will provide training, supervisory and marketing support to the prospective franchisees.

Currently, ENOC Retail, a retail division of Emirates National Oil Company (ENOC) manages 170 locations for ECOC and EPPCO service stations in Dubai, Ras Al Khaima, Ajman and Umm Quwain. Further, Emirates National Oil company (ENOC), an oil and gas group is owned by the Dubai Government.

 

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