Apollo Tyres, the leading Indian tyre company has launched its first concept retail store, the ‘Apollo Super Zone’ in Dubai.
Apollo Tyres, the leading Indian tyre company has launched its first concept retail store, the ‘Apollo Super Zone’ in the region, in Dubai. Located in Al Qiyada, the new store is run by Apollo Tyres’ business partners Middle East Tyres LLC. The Apollo Super Zone, a premier branded concept store is designed to provide customers a premium retail experience and a better feel for the brand and its products. As a part of its ongoing growth strategy in the Middle East, Apollo Tyres’ has entered into specialised retail business. The region already contributes around 30 per cent to Apollo’s export earnings out of India. Founded in 1976 and head quartered in Gurgaon, India, Apollo Tyres Ltd is a leading Indian tyre manufacturer with footprint spanning across the globe. Further, the company has significant presence in 14 countries in the Middle East via its distributors and business partners. Also, Apollo Tyres has established its regional head office in Dubai, almost a year ago which has enhanced its presence in the region.