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Dec, 21 2011

La Vie en Rose set for Arab expansion

La Vie en Rose, a lingerie retailer is seeking to expand its presence in Arab countries.

La Vie en Rose set for Arab expansion

La Vie en Rose, a lingerie retailer is seeking to expand its presence in Arab countries. It plans to add another six outlets in Saudi Arabia and two more in Kuwait. Further, the retailer is targeting to open stores in Oman, Bahrain, Qatar and Tunisia by 2013. Presently, it has strong presence through 55 brand stores across the United Arab Emirates, Algeria, Kuwait, Jordan, Lebanon, Egypt and Saudi Arabia, with 29 stores in Saudi alone. La Vie en Rose is a lingerie brand based in Montreal, Canada. It entered the Middle East market five years ago.  

 

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