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Mar, 07 2012

UAE to witness Fitness First expansion

A health and fitness club chain franchise Fitness First Middle East, is set for expansion in the UAE.

UAE to witness Fitness First expansion

 

A health and fitness club chain franchise Fitness First Middle East, is set for expansion in the UAE. The company has announced the opening Deira City Centre mixed club having 2,000 sq. m. workout floor and offers best exercise machines from industry’s leading manufacturers.

The Landmark Group which is the brand’s master franchisee plans for an aggressive expansion of Fitness First clubs in the Middle East. Besides, the new opening at Deira City, additional clubs at The Motor City, Beach Park Plaza, Abu Dhabi Mall, Dalma Mall in Abu Dhabi and Al Fardan Centre in Sharjah all are also in the pipeline for UAE expansion.

Dubai-based Landmark Group acquired the franchise rights for the UK-based fitness chain in 2010 for the Middle East after purchasing a subsidiary of Saudi leisure company Al Hokair Group.A health and fitness club chain franchise Fitness First Middle East, is set for expansion in the UAE. The company has announced the opening Deira City Centre mixed club having 2,000 sq. m. workout floor and offers best exercise machines from industry’s leading manufacturers.

The Landmark Group which is the brand’s master franchisee plans for an aggressive expansion of Fitness First clubs in the Middle East. Besides, the new opening at Deira City, additional clubs at The Motor City, Beach Park Plaza, Abu Dhabi Mall, Dalma Mall in Abu Dhabi and Al Fardan Centre in Sharjah all are also in the pipeline for UAE expansion.

Dubai-based Landmark Group acquired the franchise rights for the UK-based fitness chain in 2010 for the Middle East after purchasing a subsidiary of Saudi leisure company Al Hokair Group.

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